• Small small but premium: FMCG bets on 'access packs' to boost demand

    Source: Buzz FX / 11 Jan 2025 00:15:24   America/Chicago


    [Strategy & Operations](/news/strategy-operations)- 4 min read
    Small small but premium: FMCG bets on ‘access packs’ to boost demand
    Companies like Hindustan Unilever, Britannia, ITC, and Colgate Palmolive are introducing smaller, lower-pric
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